June 2017 Income Report
I’ll warn you in advance, this isn’t going to be my most interesting update, simply because I had a really busy month, and wasn’t able to focus as much time as I’d have liked on BugMuncher.
On a side note, it’s crazy to think this the 30th part in this series of blog posts, and that it’s approaching 2 years since I started working on BugMuncher full time. But anyway, bring on the numbers!
|This Month (June 2017)||Last Month||Change|
|Monthly Recurring Revenue||$4,420||$4,360||1.38%|
|Average Month on Month Growth||9.3%||9.7%||4.1%|
|- Personal Plan||21||23||9.5%|
|- Startup Plan||34||32||6.3%|
|- Corporate Plan||10||10||-|
|Unique users on landing page||1,794||1,952||8.1%|
|New Free Trial sign ups||27||38||28.9%|
|Free Trial sign up rate||1.5%||1.9%||21.1%|
|New Paying customers||2||7||71.4%|
|Lost Paying Customers||2||1||100.0%|
|Free Trial to Paying conversion||7.4%||18.4%||59.8%|
As you can see, really not a great month, in fact one of my worst. But unlike April, I don’t feel too down about it. It was a very quiet month, low page views, low signups, low conversions, and low churn. Although there was a very small amount of revenue growth, June felt more like stasis.
On the plus side, expenses are way down, and income and profit are way up. But that’s simply because I didn’t buy a new laptop this month, and an up front payment for 12 months reached my bank account.
|Me||Home office allowance||£57.07||-|
|Barnstaple Work Hubs||Co-working Space||£180||-|
This was a pretty standard month with expenses, I did buy myself a sandwich again, but it’s been a while since I last did that, and hey, a man’s gotta eat.
Unsurprisingly BugMuncher’s revenue growth has flattened off, and once again the 10% growth target is racing ahead.
Plans for July
I said last time that I’d like to write more blog posts, and I did. One more, and it was only a short one, but I’m calling that a success. I also hoped to launch the public API, and while I have finished the development of it, I haven’t made it live yet, so that’s a job for early July.
Other than that, I’m really not sure what my plans for July are. I feel a bit at a loss at the moment. I’m tempted to revive the custom survey questions update I killed a while back, but I’m also feeling a little burned out on BugMuncher. I might instead try to build a quick MVP of another project I’ve been wanting to try for a long time. A change is as good as a rest after all :)
Thanks for reading